Bloomberg

HBO Max's biggest competitor: HBO

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HBO Max launches in just two days, and it has the potential to be one of the best streaming-TV apps out there. The only problem is, consumers don't seem to have a clue what's on it.

In a poll earlier this month conducted by Morning Consult and the Hollywood Reporter, some 2,000 U.S. adults were asked to choose from a list of TV shows and movie titles which ones they think will be available on HBO Max, a new Netflix-like service being introduced by AT&T Inc.'s WarnerMedia division. The results should worry company executives...

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