Christmas tree prices jump as homebound Americans embrace decor

Americans bought 26.2 million live trees last year, spending about $2 billion. Foto: Bloomberg/Luke Sharrett

Colavita Christmas Tree Farm never before had someone show up in early November looking to buy a tree for the holidays - until 2020, that is.

"I said, 'Thanks for the compliment, but that's not going to last until Christmas,' " said Bob Colavita, 76, who has owned the business outside Philadelphia for 24 years. The customer ended up buying a 6-foot Frasier fir anyway. "She said, 'I just want something happy in the house.' "..

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