Bloomberg

Titans of carmaking are plotting the overthrow of Elon Musk

The epic fight over who controls the future of the car industry is about to get a whole lot more interesting.

Elon Musk, chief executive officer of Tesla Inc., in Wilmington, Del., on July 13, 2021. Foto: Bloomberg photo by Samuel Corum.

Tesla, the pioneer and pacesetter, has dominated the early rounds of the new-energy age, capturing investors' imaginations with a vision for what the next generation of vehicles looks like and seizing the nascent market for fully electric cars.

In the other corner are giants of scale: Volkswagen and Toyota. The world's two biggest automakers - each sold roughly 10 or 11 cars for every one Elon Musk did last year -realize the age of the battery-powered vehicle is here and are gaming out how to stay on top...

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