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Birkenstock gears up for roadshow in next test of IPO market

A Birkenstock store in Berlin, Germany, on Friday, Sept. 22, 2023. Birkenstock has filed for an initial public offering in New York, in another sign of the allure U.S. equity markets hold for European firms seeking a valuation uplift. Bloomberg photo by Krisztian Bocsi
Bloomberg
Ryan Gould & Eyk Henning

Birkenstock is preparing to kick off the roadshow for its U.S. initial public offering next week in the latest major test of demand for new listings, people with knowledge of the matter said.

The German footwear maker plans to start taking investor orders as early as Oct. 2, the people said, speaking on the condition of anonymity because the information…

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