Fortsæt til indhold

Nike's campaign is calculated, but that doesn't make it wrong

Washington Post
The Washington Post · Barry Svrluga

Nike's decision to enlist Colin Kaepernick as one of its spokesmen for the 30th anniversary of its iconic "Just Do It" ad campaign doesn't have to be brave to be right. This is a $36 billion company, so before we go handing out humanitarian awards, understand that the inclusion of an unemployed NFL quarterback - exiled by a billionaires' club and reviled…

Artiklens emner
The Washington Post
Nike